For my music video i am using a Nicola Roberts ballad song, 'Sticks + Stones'. As the lyrics and tone of the song are fairly downbeat/ emotional, and the pace is slow, the concept/idea i have for the video is to make the performer look reflective and remembering the troubles in their childhood, which is the story that the the lyrics convey.
To make this concept adaptable and presented clearly in my video i will shoot the majority of my scenes outdoors, with the performer walking through a field, as walking can be associated with someone reflecting on events.) In addition to this, i am planning on using a black & white colour effect throughout the video.
Similar to videos such as Jessie J's Who You Are, and Adele's video for Someone like you -which i have taken influence from after analysing, the concept and ideas for scenes and locations are simple and non-complex, i will aim to use good editing techniques to convey the emotion of the song.
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