storyboard scans

Note: as the song I am using - Nicola Roberts: Sticks and Stones - is a fairly slow song, shot changes will not be as frequent/quick changes, and shots will be longer to fit the pace of the song.

Scan of analysed lyrics.

As the scan image shows, I have analysed images within the lyrics and the mood of the song, and made points on ideas for my video, such as the different scenes that the storytelling and imagery in the lyrics of the song could fit well with. I also highlighted the lyrics which i think have the strongest effect to the song, and should have focus on, for the concept of the video.

Filming Schedule

• For the shots in my video that will not include a performer, such as several point of view shots I will be using- I will shoot these scenes over the Christmas holidays.
• The rest of the scenes in my video, that will include my performer- will be shot the first week of January Term (4th - 9th). ready to begin editing the commencing week.

Influential Videos

Adele
As I have previously analysed music videos for codes and conventions of the particular genre I am using for my video, I then looked in more detail at other videos of the same genre that could influence my own work an ideas, such as Adele's 'Someone like You' video, where the scenes of her walking through the parks/ street is a concept I will be including in my video.
I particularly like the idea of editing the video in black and white effect, as i feel it is best suited to convey the mood of the song, which Adele uses effectively in this video.

Kelly Clarkson

In addition to this, I looked at further music videos of the same genre still, which have also influenced my storyboard and ideas. An example of this is in Kelly Clarkson's video for 'my life would suck without you', in the opening scenes when she is on swinging on a swing, and the particular camera shots for thee setting are side angle/view close ups, and mid to long shots, which look effective in capturing the mood of the performer.

Consent for access to filming locations.

For the locations i will be using to film my video, i do not need any formal consent to be allowed access to film, as the majority of my scenes will be shot in locations ushh as my garden and house, and other locations i will use are publically ownded and not private land; such as St. George's Field, which also does not need consent for.

Props List

For the filming of my video the performer will use several props. Some of these props will be already included in the set; such as a bench that the performer will sit on in the Park.)

• Long Mirror ( In Bedroom)
• Ipod Touch & Earphones
• Several Magazines and Newspapers (on Table)
• Bench ( In Park)
• Swing ( In Park)
• 'Geeky Style' Glasses
• Bottle of Vodka

Concept/ Video Idea.

For my music video i am using a Nicola Roberts ballad song, 'Sticks + Stones'. As the lyrics and tone of the song are fairly downbeat/ emotional, and the pace is slow, the concept/idea i have for the video is to make the performer look reflective and remembering the troubles in their childhood, which is the story that the the lyrics convey.
To make this concept adaptable and presented clearly in my video i will shoot the majority of my scenes outdoors, with the performer walking through a field, as walking can be associated with someone reflecting on events.) In addition to this, i am planning on using a black & white colour effect throughout the video.

Similar to videos such as Jessie J's  Who You Are, and Adele's video for Someone like you -which i have taken influence from after analysing, the concept and ideas for scenes and locations are simple and non-complex, i will aim to use good editing techniques to convey the emotion of the song.

Location List

For my music video i have decided i will use outdoor settings for the majority of the different scenes i will shoot. As the song i have chosen is a reflective song and has a down beat mood to it, i think an outdoor setting is the most appropriate set for filming my video.
Videos such as Adele's Someone Like You have influenced my location ideas, as she walks along a street for the majority of her video and as the song has a very similar tone/mood to the song i am using, the setting has influenced my ideas slightly.
(Note: - None of the places i am filming at need to be consented.)

Location List

• A long street/busy road ( Gorton Road)
• A Tenfoot
• Haltemprice Field 
• Back Garden
• Bedroom (Sat on windowsill)

EDIT: Whilst completing my storyboard, i have decided to include a furthr location/set. Iwill also film some scenes of my video in A deserted Park.

My chosen song, and research into the Lyrical meaning of the song.

I have chosen to use Nicola Roberts song Sticks + Stones as the song for my video.
I chose this song because i think it has a strong message and meaning behind the lyrics and there is a narrative story told within the lyrics whic have given me visual images and ideas for a possible concept in my video.

To gain a strong understanding of the song i have chosen to use for my video, i did additional research by looking into/watching interviews by the artist where she talsk about the proccess fo writing the song, the meanings behind the lyrics and the message that she wanted the song to convey: that bullying shouldnt' define or undermine what you think of yourself (which is my aim to convey in my video.)
 The mood of the song is fairly depressing as the lyrics are a strong autobiographical reference to troubles the artist had during her childhood. Being bullied both at school and during the start of her music career by the press for having ginger hair and differing from most other females in the industry; This is the major influence for the song.

This is one of the interviews i watched to gather information about the song and the artist.
(Artist talking about the song)

Lyrics 


Couldn't you tell lies to me?
Couldn't you say I'm pretty?
Now that's enough 
Tells me that she hates the play ground
How can they hurt, words are just sounds
So take your shot.

I don't want to see that they're making it hard for me
At home I cry
Bet that you think that you're on your own
And you've no one's hand to hold
Sticks and stones
Hurt just a little
Wouldn't it be wrong if we're all the same?
Don't surrender don't you change
Sticks and stones
Hurt just a little

With all the mean words they're ugly
Starting to see I'm lucky
And that's enough
I'd rather be alone in my world
I'd rather be the girl that gets hurt
So take your shot

I don't want to see that they're making it hard for me
At home I cry
Bet that you think that you're on your own
And you've no one's hand to hold
Sticks and stones
Hurt just a little

Wouldn't it be wrong if we're all the same
Don't surrender don't you change
Sticks and stones
Hurt just a little

Too young to buy my own bottle of vodka
So i'd beg the driver please I need another
How funny that I was too young for so many things
Yet you thought i'd cope with being told i'm ugly
Over and over i'd read it believe it
Said no to the shrink I can fix me I think
I got friends in my head they've got me on the mend
I am pretty in my mirror, easy to pretend
17 and thought that i'd won the jackpot
Seems I didn't read between the lines of this one
I can't think why I could have made you so, so angry
Your bullets I don't feel them come on and fire at me

Bet that you think that you're on your own
And you've no one's hand to hold
Sticks and stones
Hurt just a little
Wouldn't it be wrong if we're all the same
Don't surrender don't you change
Sticks and stones
Hurt just a little
Hurt just a little


official lyrical video for the song;

audience research

1.What genre of music do you most prefer?

2. W hat style of video do you most prefer for pop music videos?

·         Performance

·         Narrative

·         Abstract

·         Animation

3. Do you think a music video needs to have lip syncing?

4. Where do you most frequently see advertisements for new music?

• Social Networking Sites (Twitter, Facebook..)
• YouTube & Itunes
• Magazines
• Television

5. What age category are you?

·         Under 16

·         16-25

·         25+

I asked 10 people to answer the questions above, several of different ages  (relatives & friends) and the results that i concluded with were;

- 7 out of the 10 participants prefered the Pop Music, whereas the other 3 prefered Alternate genre music.

- For the prefered style of music video, 6 of the 10 participants said they prefer narrative style, whilst another 3 said Performance was their favourite style for a music video, and the other 1 said they prefer Absract videos.

- For question 3, 7 out of the 10 participants said No, they didn't think a music video needed any lip synching.

- The responses to question 4. were varied, with 4 out of the 10 participants saying they most frequently saw new music advertisement's on Social Networking sites, with another 4 saying Youtube and Itunes were the most frequent, and another 2 of the participants said in magazine advertisements.
- the age's of the participants were varied, with six of them being 16-25, two of them being under 16, and the other two being 25+.